Concept
Axend Nutrition is a concept brand that is focused on helping fitness enthusiasts achieve their goals through the use of high-quality supplements. The brand offers a range of supplements including whey protein, BCAAs, testosterone boosters, creatine, and more, all of which are designed to help people accelerate their fitness goals.
Design Goal
1. To create a user-friendly e-commerce mobile application for a fitness nutrition brand that makes it easy for customers to browse and purchase products.
2. Create a simple and secure checkout process, with multiple payment options and the ability to save payment information for future purchases.
3. Include a feature for customers to connect with support team and receive personalized support and advice.
User Persona
Solution
User-friendly app design: Organized products into categories and subcategories, including product descriptions and images, and used a clean and simple layout. The app also has easy navigation and search features, allowing customers to quickly find what they’re looking for.
Secure and simple checkout process: Simple and secure checkout process, with multiple payment options such as credit/debit cards, and PayPal. Customers have the ability to save their payment information for future purchases, making the checkout process even faster.
Personalized support and advice through customer support in-app chat.
Login and Sign Up Screens
Adding Product to Cart
View Cart and Checkout
View Orders and Profile Page
